Revenue dating industry 2016
There’s a small spike in Tinder usage among over 75s as compared with the immediately younger bracket.
Notably the Global Web Index stats cited above mention that 3% of the Tinder user base were widows or widowers.
In the UK, while more men still use Tinder, we’re far closer to parity than.
With its basis in physical proximity, it dispenses with the complex algorithms utilised by other mobile dating apps and simply reduces it to the simplest level that you might find in real life: physical attraction.
For that reason, Tinder has gained a reputation as a ‘hook-up app’ – though with its entrenchment in the world of modern dating, it’s not uncommon for Tinder users to be looking for a deeper connection.
Usage is still more pronounced among younger users, though a greater proportion of 25-34 year olds can be found on Tinder than 18-24 years olds here.
As we go up the age groups, usage declines abruptly.